AdvaMed

art direction / event design / print design / conceptual design / social media design

The Advanced Technology Association (Advamed) needed lawmakers to understand why members of the medical device industry must be included in health policy conversations. Most legislators have felt the healing touch of a doctor. But few have experienced the instant pain relief of a spinal cord stimulator. To help policymakers understand how medical devices improve the lives of everyday Americans, the ADFERO team pitched the concept of patient journeys for attendees to follow during one of Advameds showcases.